Practice

Edit the campaign before decorating it

Train your eye for what to cut, keep, or demote so the campaign message does not compete with its own supporting material.

Visual comparison

Which campaign card has been edited well?

One card keeps duplicate roles and competing accents. The other removes repetition while keeping proof and action clear.

Select an option to see the design reasoning.

Spot the problem

Spot what to simplify first

This card has more than it needs. Pick the area where editing would help the message the most.

Choose what to cut first

Select an area to see what would simplify.

Reflection prompt

What will you remove first?

Write one sentence: “I will remove ___ so ___ becomes easier to see.”